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AMBAR
Sound Design & Handcrafted Foley for Commercial Film
Developed in collaboration with the prestigious production company Good Company, Irradian Sound was commissioned to create the sound design and handcrafted foley for this commercial film for Cervezas Ambar, directed by acclaimed AI artist NEØRA. Conceived as a high-impact audiovisual piece, the project combines cutting-edge visual language with a strong emphasis on materiality, rhythm, and sensory detail. The fast-paced and dynamic visuals required a sound design approach capable of enhancing motion, texture, and narrative intensity while remaining deeply connected to the brand’s heritage.
Handcrafted Foley & Sonic Identity for Brand Storytelling
To accompany the vertiginous visual sequences, Irradian Sound developed a series of fully handcrafted foley sounds, exploring the limits of creativity through a meticulous, hands-on process. Every sound was designed manually, seeking a refined balance between traditional sound-making techniques and contemporary audio technology. This sonic approach resonates directly with the philosophy of Cervezas Ambar, a historic Spanish brewery founded in 1900 that preserves the spirit of a family-owned company while constantly evolving. The sound design reflects this duality, combining authenticity, craftsmanship, and innovation to reinforce the brand’s identity.
Sound Design as Texture, Motion, and Atmosphere
The project unfolds as a detailed sonic universe: the sound of hops blooming, beer foam expanding, liquid flows accelerating, and particles in motion. Each sonic element was carefully sculpted to enhance the visual storytelling and create a tactile, immersive listening experience. These sounds represented both creative and technical challenges, all resolved through 100% handmade solutions. The result is a cohesive and expressive soundscape that elevates the commercial beyond traditional advertising, transforming it into a sensorial audiovisual experience.
Craft, Technology, and Method
The consistency and precision of the final piece demonstrate the strength of Irradian Sound’s methodology—rooted in tradition and powered by expertise and technology. By combining concept-driven thinking, handcrafted sound design, and advanced audio production techniques, the project delivers a refined sonic identity aligned with contemporary audiovisual environments and high-end brand communication.
CREDITS_ Sound Design & Handcrafted Foley: Irradian Sound Production Company: Good Company Director: NEØRA Client: Cervezas Ambar Format: Commercial Film
FORMAT_ Commercial Film
CONTACT US_
NEXT
PREV
project_
AMBAR
Sound Design & Handcrafted Foley for Commercial Film
Developed in collaboration with the prestigious production company Good Company, Irradian Sound was commissioned to create the sound design and handcrafted foley for this commercial film for Cervezas Ambar, directed by acclaimed AI artist NEØRA. Conceived as a high-impact audiovisual piece, the project combines cutting-edge visual language with a strong emphasis on materiality, rhythm, and sensory detail. The fast-paced and dynamic visuals required a sound design approach capable of enhancing motion, texture, and narrative intensity while remaining deeply connected to the brand’s heritage.
Handcrafted Foley & Sonic Identity for Brand Storytelling
To accompany the vertiginous visual sequences, Irradian Sound developed a series of fully handcrafted foley sounds, exploring the limits of creativity through a meticulous, hands-on process. Every sound was designed manually, seeking a refined balance between traditional sound-making techniques and contemporary audio technology. This sonic approach resonates directly with the philosophy of Cervezas Ambar, a historic Spanish brewery founded in 1900 that preserves the spirit of a family-owned company while constantly evolving. The sound design reflects this duality, combining authenticity, craftsmanship, and innovation to reinforce the brand’s identity.
Sound Design as Texture, Motion, and Atmosphere
The project unfolds as a detailed sonic universe: the sound of hops blooming, beer foam expanding, liquid flows accelerating, and particles in motion. Each sonic element was carefully sculpted to enhance the visual storytelling and create a tactile, immersive listening experience. These sounds represented both creative and technical challenges, all resolved through 100% handmade solutions. The result is a cohesive and expressive soundscape that elevates the commercial beyond traditional advertising, transforming it into a sensorial audiovisual experience.
Craft, Technology, and Method
The consistency and precision of the final piece demonstrate the strength of Irradian Sound’s methodology—rooted in tradition and powered by expertise and technology. By combining concept-driven thinking, handcrafted sound design, and advanced audio production techniques, the project delivers a refined sonic identity aligned with contemporary audiovisual environments and high-end brand communication.
CREDITS_ Sound Design & Handcrafted Foley: Irradian Sound Production Company: Good Company Director: NEØRA Client: Cervezas Ambar Format: Commercial Film
FORMAT_ Commercial Film
CONTACT US_
NEXT
PREV
project_
AMBAR
Sound Design & Handcrafted Foley for Commercial Film
Developed in collaboration with the prestigious production company Good Company, Irradian Sound was commissioned to create the sound design and handcrafted foley for this commercial film for Cervezas Ambar, directed by acclaimed AI artist NEØRA. Conceived as a high-impact audiovisual piece, the project combines cutting-edge visual language with a strong emphasis on materiality, rhythm, and sensory detail. The fast-paced and dynamic visuals required a sound design approach capable of enhancing motion, texture, and narrative intensity while remaining deeply connected to the brand’s heritage.
Handcrafted Foley & Sonic Identity for Brand Storytelling
To accompany the vertiginous visual sequences, Irradian Sound developed a series of fully handcrafted foley sounds, exploring the limits of creativity through a meticulous, hands-on process. Every sound was designed manually, seeking a refined balance between traditional sound-making techniques and contemporary audio technology. This sonic approach resonates directly with the philosophy of Cervezas Ambar, a historic Spanish brewery founded in 1900 that preserves the spirit of a family-owned company while constantly evolving. The sound design reflects this duality, combining authenticity, craftsmanship, and innovation to reinforce the brand’s identity.
Sound Design as Texture, Motion, and Atmosphere
The project unfolds as a detailed sonic universe: the sound of hops blooming, beer foam expanding, liquid flows accelerating, and particles in motion. Each sonic element was carefully sculpted to enhance the visual storytelling and create a tactile, immersive listening experience. These sounds represented both creative and technical challenges, all resolved through 100% handmade solutions. The result is a cohesive and expressive soundscape that elevates the commercial beyond traditional advertising, transforming it into a sensorial audiovisual experience.
Craft, Technology, and Method
The consistency and precision of the final piece demonstrate the strength of Irradian Sound’s methodology—rooted in tradition and powered by expertise and technology. By combining concept-driven thinking, handcrafted sound design, and advanced audio production techniques, the project delivers a refined sonic identity aligned with contemporary audiovisual environments and high-end brand communication.
CREDITS_ Sound Design & Handcrafted Foley: Irradian Sound Production Company: Good Company Director: NEØRA Client: Cervezas Ambar Format: Commercial Film
FORMAT_ Commercial Film
CONTACT US_